How Do I Choose a Niche?

Wednesday, October 12, 2011


How Do I Choose a Niche?
Choosing your niche is the most important part of this process. Think of this as the start
of your market research. Market research is extremely important and is often
something that is skipped over entirely or poorly done. This is mostly because ideas for
products and services are generated based on assumed creativity and emotion. While
you can get lucky and come up with a profitable product or service this way, chances are
that your product/service will fail.
Think of AdSense websites as an information service that you are providing to your
customers. You need to know what a lot of people are searching for and provide them
with valuable content that they will be satisfied with. Once they are done looking at
your site’s content, they may see an AdSense advertisement that interests them and
they will click on it. You will receive 68% of whatever the current advertiser’s bid was.
So if the advertiser paid $1.00 for the ad, you would receive 68 cents for the click. If the
advertiser paid $2.00 for the ad, you would receive $1.36 for the click and so on.

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